"I'm thinking of eating this SUBWAY sandwiches napkin, actually. It says it only has 3 grams of fat, as long as it hasn't touched cheese. The serving size is '1/2 napkin', but today I might spoil myself and eat the whole damn thing - with spicy mustard. Just like Jared. That fucker."

In the introductory entry to Todd Levin's diary 'Your Ad Here,' he explains that it has been estimated that seventy percent of an urban dweller's visual stimuli is through advertising.

With statistics like that, it would be difficult for Levin to run out of subject matter. Still, to make the same ads interesting to the world wide web? A much harder task - which Levin succeeds at, especially with 'Subway Revisited.'

He makes Jared Fogle, someone whose fifteen minutes have been over for hour, into something interesting enough to be talked about with the frequency of a Subway ad on the ten o'clock news.

"top 10 things my dog fears

• the vacuum cleaner
• 2. half-closed doors (won’t go through)
• 3. mushrooms growing in the grass
• 4. balloons
• 5. yellow caution tape
• 6. life-sized plastic santa
• 7. motorcycles
• 8. the office handtruck loaded with 5 gallon bottles of water
• 9. sleds
• 10. the trombone"

Aaah, the neurotic dog. So loveable and cuddly, yet so terrified that the sky is falling rightthisdamnminute.

Tina owns one of these dogs, and she compiled this list to help him face his fears. 'The idea was that if i could help him learn to not be so afraid, he would have more freedom in his everyday life with me to go out and have fun experiences, instead of staying home alone all the time because he's too afraid of the strange things he encounters when he goes out,' she said.

Perhaps I should do the same for my own terrified dog.

"It's me and not-me, us and not-us, living in places that aren't really places -- suburbs with descriptive names ('Valley View,' 'Hunting Hills,' 'Lakeside') that describe nothing real, houses that are duplicates of one another, strip malls that are the same in Colorado and California, Mississippi and Minnesota. It's the way our lives are sold at Walmart and we have no Great American Novel (and never will have.) It is modern identity. And it is confusing as hell."

We all logged on to AOL or joined our first ISP consciously knowing that the Internet allows us to be anyone we wanted to be. Gone was the high school geek who had to be in by ten on Saturday night. In her place was someone else. But who was she, really?

But have we remembered that axiom this far into our online lives? Or have we allowed our online personas to become who we really are? Ginny does an excellent job of raising a question which is going to be very difficult to answer.

"1984: Orwell's nightmare world did not come into fruition. I sat next to the plasticine drawer and drank enormous bottles of soya milk with dry biscuits."

Popcore says she's an anal-rentive person and 'My Life' was an anal way of looking at things, but I disagree. With this entry, she shows how everyone's life is both extraordinary and ordinary. I thank her for this task.